Door opens to two-time world surfing champ John John Florence's $12 million start-up, Florence Marine X; offerings include the rumoured hooded rash shirt for $80 and a $750 Japanese-made wetsuit!
Deep Royal Blue - KAI LENNY X COAST GUARD HOODED LONG SLEEVE SURF TOP | Hurley
Cargo - KAI LENNY X COAST GUARD HOODED LONG SLEEVE SURF TOP | Hurley