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HYBE's new K-pop group New Jeans grab 'Attention' with their surprise music video debut. Watch - India Today
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![Some within HYBE thought NewJeans' concept was "plain" and lacked "public appeal", says ADOR label CEO Some within HYBE thought NewJeans' concept was "plain" and lacked "public appeal", says ADOR label CEO](https://www.nme.com/wp-content/uploads/2022/07/ador-newjeans-attention-debut-music-video-hybe-girl-group.jpg)
Some within HYBE thought NewJeans' concept was "plain" and lacked "public appeal", says ADOR label CEO
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